AliMusic

Integration Across Alibaba Ecosystem

• Youku (Video Streaming): Embeds music content into one of China's leading video platforms, enriching audiovisual offerings.
• Taobao Live and Tmall (E-commerce Livestreaming): Provides music features to enhance live shopping experiences, creating a more engaging environment for consumers.
• AliGenie (Smart Speaker/Voice Assistant): Powers voice-controlled music playback, enabling seamless interaction for users within Alibaba's smart devices.

B2B Licensing and Music Tech Solutions

• Rights Management and Licensing: Offers comprehensive solutions for businesses seeking licensed music content, facilitating legal and efficient distribution.
• API Integrations: Provides technical support for embedding music services into various applications, promoting a cohesive user experience across platforms.

Focus on Music Technology Innovation

• Enhanced User Engagement: Develops tools and features that leverage music to boost interaction within Alibaba's services, fostering a more immersive experience.
• Data-Driven Insights: Utilizes Alibaba's robust data analytics capabilities to understand user preferences, aiding in the curation of personalized music content.